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Metal-head turned Pop Star Diva set to release new pop anthem that’ll put every “loser” at the top of the cool list

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The metal chick dubbed emerging pop star’s newest single “Loser” will be available for streaming on Spotify, Apple Music, Soundcloud; Trailer video available on YouTube

ALAENA debuts new single “Loser” with a self- directed trailer introducing her collab with Hong Kong based lingerie brand Raven & Rose The metal chick dubbed emerging pop star’s newest single “Loser” will be available for streaming on Spotify, Apple Music, Soundcloud; Trailer video available on YouTube. [Los Angeles, California] April 17, 2017 : Los Angeles-based pop star Alaena debuts a cryptic trailer to shatter the loner mold with a huge pop track called “Loser” produced by Khris Lorenz. The trailer video, split in two sections, captures the strange, beautiful and lonesome to give this song preview a visually stimulating story. A magnetizing narrative, shot on top of a deserted downtown building, signifies she has wound up at an unfamiliar place searching for others who may be just like her. Part two of the trailer begins in a dim-lit bathroom with Alaena going through what seems to be her odd yet daily routine. Flashes of the eerie Joshua Tree desert and “home movie” style clips of Alaena show us she is fully embracing the possibility of being the only one like her. Alaena partnered with Hong Kong based lingerie brand Raven & Rose whose product you can see through out the video.

Watch Alaena x Raven & Rose – “Loser” (Official Trailer)

Loser is meant to have a strong story and message. Alaena is no stranger to growing up differently than everyone else by being singled out. From the hate she faced from cyber bullies to her metal fans unwilling to accept her change as a pop princess, Alaena learned to embrace herself by not only ignoring the haters but to create a safe place for others who feel left out. Lyrics like “ Ok to be a Loser like me” express a sense of unity, almost like a cult made up of beautifully imperfect humans. For more information on Alana visit www.sheisalaena.com

Listen to “Loser”

Getting her start in the music industry as the keyboardist of internationally known death core band Winds of Plague, Pittsburgh native Alaena puts her own spin on pop music – a mixture of eerie innocence over heart-pounding tracks. She mixes an effortless 90’s vibe with her naturally dark edge captivating a viewer’s eye, heart, and soul with her euphoric presence. Alaena had to grow up fast touring the world so she moved to Los Angeles right out of high school to pursue her career, where she then met producer Khris Lorenz. They worked closely developing her sound and in 2016 they unleashed her first single entitled “Bad.” As “Bad” gained momentum, so did Alaena’s fan base. She has received interest from highly notable Magazines, djs, songwriters and blogs all over the spectrum. Alaena is currently recording her debut ep. www.sheisalaena.com www.instagram.com/sheisalaena www.twitter.com/sheisalaena

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NASAYA pairs melancholy vocals with intricate sound design in “Snow”

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French musician and producer NASAYA releases emotive new single “Snow” on Majestic Casual. Featuring the elusive Myra, “Snow” is a poignant, subtle offering, following on from the groovy “Milk”.

Both students at Berklee, the pair wrote ‘Snow’ during a snow day in Boston in February. Created through an amalgamation of random sound and texture recordings, “Snow” came about as a “kind of a ‘happy mistake’ because we originally didn’t plan to write a song”, says NASAYA.

The track boasts detailed sound design, blending a number of experimental textures together to create a dark/melancholic atmosphere which nonetheless teems with life.

“The lyrics have a strong emphasis on the feeling of nostalgia – they are about being in a relationship and hiding things from each other, which inevitably leads to hurting each other wishing you could take back all your mistakes”- Myra

Listen to “Snow” below:

THE STORY SO FAR

Born and raised in Reunion Island – next to Madagascar – French musician and producer, NASAYA (aka Theo Hoarau) makes electronic music bursting with ideas, invention, and vitality.

NASAYA blends influences from a broad range of influences from Jamie xx, Tame Impala, Flume and Michael Jackson to Jimi Hendrix, Supertramp and Chick Corea. These influences evidently run wild on NASAYA’s genre-hopping, musical splicing-and-dicing latest single ‘Milk (ft. Myra)’.

“I love this track! I’m listening to it while I work on Toksick emails!” – Lexx Miller, editor in chief of Toksick Magazine

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Cezur releases new single Smoke & Mirrors

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Smoke & Mirrors comes from the concept of people wearing facades, instead of baring it all and being real. We all do it in different capacities, relationships, and situations. I just wanted to make a song about it because me and some of my close friends use the phrase so often. It’s always good to be able to take something you lived, and that everyone can relate to, and put it into the music.

RUBY ROSE – @sirrubyrose

It’s produced by Cratez, but the outro tidbit is something my homie Jigitz cooked up for me as a small part of a larger scheme. There will be some music coming from me and him soon to follow up Make The Call , which is currently approaching 35k spins on Spotify alone.

Smoke & Mirrors is following the release of BACKPACK, pt. 1 of a film directed, and edited by Cezur himself. This visual, BACKPACK, takes place in the Brownsville area of Brooklyn, NY, and follows me and my comrades through a day in the neighborhood. As the video progresses, you notice allusions to the heist unveiled in the second installment. Instead of delving head first into the investigation of heist and the chase the follows, I wanted the viewer to get a feel of the environment and people involved- to really understand the perspective of someone coming up in these “aint-shit” neighborhoods and bring that ever present anarchy to the forefront. The opening lines epitomize the visual for me.


Mother Gaston was one of the cross streets that I went to school Elementary to Middle school and lived around the corner from. I learned and did so much over by those sides. It was important for me to mention that, and base the video off of it. I wanted to amp the vibe a bit for the second verse so I went out with my bro to Old Timers, an annual Brownsville “festival” that brings people of all ages out into the project yards, and onto the streets. I wound up in the Plaza, and 30 mins into chilling, niggas start yelling, and everybody (300+ ppl in the courtyard) starts running cause a shootout was about to bust out all while we were filming. It was so real, and so Brooklyn, I just had to cut it in. I just wanted to explain the foundations and thought process that went into developing this video.

You can download “Smoke & Mirrors” on iTunes here

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D.C. based, magnetic songstress and actress, Nina Rivera, is making sultry, underground gems

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Direction and Styling: Nina Rivera www.itsninarivera.com @itsninarivera | MUA: Jenny Sauce @thejennysauce | Photographer: Esther Faciane www.finesseda.world @finessabuxtable

New York born, D.C. based, magnetic songstress and actress, Nina Rivera, is making sultry, underground
gems! Nina is currently working on her debut EP, an 8-track mix of Experimental and Electro-R&B, anticipated to be released along with a short film before the end of 2017. The first song off of it titled, “Believe” just dropped and is available for listening on her website www.itsninarivera.com and Soundcloud.

Nina has self-produced and directed her own music video for her song titled “Love, Lust Or Loneliness”, in the past.

She’s worked closely with filmmaker Maya Indigo on visual projects such as the short film “When He Calls”, and closely with world renowned photographer Devin Allen @bydvnlln.

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