The metal chick dubbed emerging pop star’s newest single “Loser” will be available for streaming on Spotify, Apple Music, Soundcloud; Trailer video available on YouTube
ALAENA debuts new single “Loser” with a self- directed trailer introducing her collab with Hong Kong based lingerie brand Raven & Rose The metal chick dubbed emerging pop star’s newest single “Loser” will be available for streaming on Spotify, Apple Music, Soundcloud; Trailer video available on YouTube. [Los Angeles, California] April 17, 2017 : Los Angeles-based pop star Alaena debuts a cryptic trailer to shatter the loner mold with a huge pop track called “Loser” produced by Khris Lorenz. The trailer video, split in two sections, captures the strange, beautiful and lonesome to give this song preview a visually stimulating story. A magnetizing narrative, shot on top of a deserted downtown building, signifies she has wound up at an unfamiliar place searching for others who may be just like her. Part two of the trailer begins in a dim-lit bathroom with Alaena going through what seems to be her odd yet daily routine. Flashes of the eerie Joshua Tree desert and “home movie” style clips of Alaena show us she is fully embracing the possibility of being the only one like her. Alaena partnered with Hong Kong based lingerie brand Raven & Rose whose product you can see through out the video.
Watch Alaena x Raven & Rose – “Loser” (Official Trailer)
Loser is meant to have a strong story and message. Alaena is no stranger to growing up differently than everyone else by being singled out. From the hate she faced from cyber bullies to her metal fans unwilling to accept her change as a pop princess, Alaena learned to embrace herself by not only ignoring the haters but to create a safe place for others who feel left out. Lyrics like “ Ok to be a Loser like me” express a sense of unity, almost like a cult made up of beautifully imperfect humans. For more information on Alana visit www.sheisalaena.com
Listen to “Loser”
Getting her start in the music industry as the keyboardist of internationally known death core band Winds of Plague, Pittsburgh native Alaena puts her own spin on pop music – a mixture of eerie innocence over heart-pounding tracks. She mixes an effortless 90’s vibe with her naturally dark edge captivating a viewer’s eye, heart, and soul with her euphoric presence. Alaena had to grow up fast touring the world so she moved to Los Angeles right out of high school to pursue her career, where she then met producer Khris Lorenz. They worked closely developing her sound and in 2016 they unleashed her first single entitled “Bad.” As “Bad” gained momentum, so did Alaena’s fan base. She has received interest from highly notable Magazines, djs, songwriters and blogs all over the spectrum. Alaena is currently recording her debut ep. www.sheisalaena.com www.instagram.com/sheisalaena www.twitter.com/sheisalaena